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  1. Storytelling in luxury fashion
    brands, visual cultures, and technologies
    Autor*in:
    Erschienen: 2021
    Verlag:  Routledge, Taylor & Francis Group, New York ; London

    This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing.With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering... mehr

    Freie Universität Berlin, Universitätsbibliothek
    uneingeschränkte Fernleihe, Kopie und Ausleihe

     

    This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing.With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering British, Chinese, French, Japanese, Indian, Italian, and Turkish brands, this truly global collection is the first book of its kind devoted solely to the emerging study of digital heritage storytelling. This method of reaching potential consumers and perpetuating brand identity is a hugely important factor in the marketing of luxury brands and has yet to be studied comprehensively.The book will be of interest to scholars working in fashion studies, fashion history, design history, design studies, digital humanities, and fashion marketing.

     

    Export in Literaturverwaltung   RIS-Format
      BibTeX-Format
    Quelle: Verbundkataloge
    Beteiligt: Sikarskie, Amanda Grace
    Sprache: Englisch
    Medientyp: Buch (Monographie)
    ISBN: 9780367901288
    Weitere Identifier:
    9780367901288
    RVK Klassifikation: LC 12000 ; LC 12005 ; LC 12330 ; LH 79066 ; LH 79067 ; QP 624 ; QR 526
    Schriftenreihe: Routledge research in design studies
    Weitere Schlagworte: America; blogs; branding; China; consumers; Dolce & Gabbana; digital humanities; economics; Fortnum & Mason; France; fashion; fashion history; fashion studies; Gucci; Hermes; House of Worth; haute couture; heritage; high-end; India; Instagram; Italy; Japan; Louboutin; luxe; luxury; marketing; narrative; price; Scotland; social media; storytelling; technology; United Kingdom; USA; websites; Youtube
    Umfang: xv, 193 Seiten, Illustrationen
    Bemerkung(en):

    30 b/w images, 1 table and 31 halftones

    :

  2. Diary of Poems
    Erschienen: 2020
    Verlag:  JustFiction Edition, Saarbrücken

    Export in Literaturverwaltung   RIS-Format
      BibTeX-Format
    Quelle: DNB Sachgruppe Deutsche Sprache und Literatur
    Sprache: Englisch
    Medientyp: Ebook
    Format: Online
    ISBN: 9786200494344; 6200494347
    Weitere Identifier:
    9786200494344
    Auflage/Ausgabe: 1. Auflage
    Weitere Schlagworte: (Produktform)Electronic book text; Diary of Poems; Okechukwu Richard ONUOHA; DoP; personal experience; poetry; life; Events; Nigeria; Africa; poems; continent; world; a food for thought; Reading; politics; economics; globe; younger generation; future leaders; (VLB-WN)1110: Belletristik/Erzählende Literatur
    Umfang: Online-Ressource, 52 Seiten
    Bemerkung(en):

    Vom Verlag als Druckwerk on demand und/oder als E-Book angeboten

  3. Financial Astrology : The Jupiter-Saturn Cycle for Investors
    Erschienen: 2020
    Verlag:  BookRix, München

  4. Life of Adam Smith
    Autor*in: Rae, John
    Erschienen: 2018
    Verlag:  Ozymandias Press, Vachendorf

    Export in Literaturverwaltung   RIS-Format
      BibTeX-Format
    Quelle: DNB Sachgruppe Deutsche Sprache und Literatur
    Sprache: Englisch
    Medientyp: Ebook
    Format: Online
    ISBN: 9781531286750
    Weitere Identifier:
    9781531286750
    Weitere Schlagworte: (Produktform)Electronic book text; (BISAC Subject Heading)HIS054000; capitalism; milton friedman; economics; biography; intermediate public economics; rise and fall of american growth; macroeconomics european perspective; (VLB-WN)9110
    Umfang: Online-Ressource, 581 Seiten
    Bemerkung(en):

    Lizenzpflichtig

  5. The Iron Heel
    Autor*in: London, Jack
    Erschienen: 2018
    Verlag:  Strelbytskyy Multimedia Publishing, Vachendorf

  6. Storytelling in luxury fashion
    brands, visual cultures, and technologies
    Autor*in:
    Erschienen: 2021
    Verlag:  Routledge, Taylor & Francis Group, New York ; London

    This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing.With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering... mehr

    Universitätsbibliothek Dortmund
    Yb 2480
    uneingeschränkte Fernleihe, Kopie und Ausleihe

     

    This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing.With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering British, Chinese, French, Japanese, Indian, Italian, and Turkish brands, this truly global collection is the first book of its kind devoted solely to the emerging study of digital heritage storytelling. This method of reaching potential consumers and perpetuating brand identity is a hugely important factor in the marketing of luxury brands and has yet to be studied comprehensively.The book will be of interest to scholars working in fashion studies, fashion history, design history, design studies, digital humanities, and fashion marketing.

     

    Export in Literaturverwaltung   RIS-Format
      BibTeX-Format
    Quelle: Verbundkataloge
    Beteiligt: Sikarskie, Amanda Grace (Herausgeber)
    Sprache: Englisch
    Medientyp: Buch (Monographie)
    ISBN: 9780367901288
    Weitere Identifier:
    9780367901288
    Schriftenreihe: Routledge research in design studies
    Weitere Schlagworte: America; blogs; branding; China; consumers; Dolce & Gabbana; digital humanities; economics; Fortnum & Mason; France; fashion; fashion history; fashion studies; Gucci; Hermes; House of Worth; haute couture; heritage; high-end; India; Instagram; Italy; Japan; Louboutin; luxe; luxury; marketing; narrative; price; Scotland; social media; storytelling; technology; United Kingdom; USA; websites; Youtube
    Umfang: xv, 193 Seiten, Illustrationen
    Bemerkung(en):

    30 b/w images, 1 table and 31 halftones

    :

  7. Storytelling in luxury fashion
    brands, visual cultures, and technologies
    Autor*in:
    Erschienen: 2021
    Verlag:  Routledge, Taylor & Francis Group, New York ; London

    This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing.With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering... mehr

    Hochschule für Angewandte Wissenschaften Hof - Hochschule Hof, Bibliothek
    uneingeschränkte Fernleihe, Kopie und Ausleihe

     

    This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing.With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering British, Chinese, French, Japanese, Indian, Italian, and Turkish brands, this truly global collection is the first book of its kind devoted solely to the emerging study of digital heritage storytelling. This method of reaching potential consumers and perpetuating brand identity is a hugely important factor in the marketing of luxury brands and has yet to be studied comprehensively.The book will be of interest to scholars working in fashion studies, fashion history, design history, design studies, digital humanities, and fashion marketing.

     

    Export in Literaturverwaltung   RIS-Format
      BibTeX-Format
    Quelle: Verbundkataloge
    Beteiligt: Sikarskie, Amanda Grace
    Sprache: Englisch
    Medientyp: Buch (Monographie)
    ISBN: 9780367901288
    Weitere Identifier:
    9780367901288
    RVK Klassifikation: LC 12000 ; LC 12005 ; LC 12330 ; LH 79066 ; LH 79067 ; QP 624 ; QR 526
    Schriftenreihe: Routledge research in design studies
    Weitere Schlagworte: America; blogs; branding; China; consumers; Dolce & Gabbana; digital humanities; economics; Fortnum & Mason; France; fashion; fashion history; fashion studies; Gucci; Hermes; House of Worth; haute couture; heritage; high-end; India; Instagram; Italy; Japan; Louboutin; luxe; luxury; marketing; narrative; price; Scotland; social media; storytelling; technology; United Kingdom; USA; websites; Youtube
    Umfang: xv, 193 Seiten, Illustrationen
    Bemerkung(en):

    30 b/w images, 1 table and 31 halftones

    :